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V&A Vintage Exhibition Poster

V&A Vintage Exhibition Poster

Regular price £125.00 GBP
Regular price Sale price £125.00 GBP
Sale Sold out
Taxes included.

The most memorable, if notorious, publicity campaign named ‘Vicious & Aggressive’ by the V&A was devised by Saatchi & Saatchi in 1988. It featured the slogan 'An ace caff with quite a nice museum attached'.

The campaign’s objective was to appeal to a younger audience in a way that confronted preconceived notions of V&A and highlighted that the museum was also the first in the world to have a public restaurant.

Poster size: 75cm x 50cm.

Comes in chrome frame 80cm x 60cm.

 

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